As an introvert at heart, I like to put on a brightred lipbefore heading to a social gathering as a way to boost my confidence. But it isn’t always enough to keep me calm and collected.

Pheromones, in short, compel animals and bugs of every ilk to want to hump. But would dousing myself in a bottled version of the stuff make me irresistible to women on a Friday night? In the name of science, I was determined to find out.